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We are proud to announce the launch of Prudential Rubloff’s Fine Homes International Magazine. This publication features our entire Fine Homes International collection with direct links to the property detail pages of Rubloff.com. Each edition will be updated with our very latest Fine Homes listings separated into convenient sections for Chicago, the Suburbs and Michigan’s Harbor Country. This environmentally friendly digital magazine will not only be delivered to an exclusive audience through email, but will be available on Rubloff.com and even printable from the convenience of home.
Several times throughout the year, we will deliver a new magazine with active links directly to each listing’s property detail page on Rubloff.com allowing consumers to explore them in even greater detail. They will be able to view property details, enjoy a video tour or schedule a showing.
Click here to experience our inaugural issue.
For more information on our Fine Homes International program or to explore the entire Fine Homes International gallery visit Rubloff.com today.
To view the article from Chicago Agent Magazine, please click here.

J.D. Power and Associates today announced that the Prudential Real Estate Network ranked “Highest Overall Satisfaction for Home Sellers Among National Full Service Real Estate Firms” in J.D. Power and Associates’ 2010 Home Buyer/Seller Study. This marks the second time in three years that the Network ranked highest in seller satisfaction.
The annual study measures customer satisfaction of home sellers and buyers with major national real estate companies. Overall satisfaction is determined by examining four factors for the home-selling experience: agent (44%); marketing (30%); office (15%); and services (11%). Among home sellers, Prudential Real Estate achieved a score of 760 on a 1,000-point scale and received particularly high ratings from customers in the marketing and agent factors.
PRERS Chairman Jim Mallozzi said the award speaks for the quality and consistency of the Prudential Real Estate Network. “Affiliate to affiliate, our sales professionals are the local-market experts who market and price homes right, while providing attentive service,” Mallozzi said.
PRERS has secured complete marketing rights for the study and for the Network’s favorable ranking. The company will promote this distinction through national advertising and other media, including a J.D. Power and Associates’ micro-site with exclusive marketing materials and comparative analysis showing its position in relation to competitors. Marketing guidelines, eCards and other marketing materials are on PREA Center in the J.D. Power and Associates ToolKit. You can access this from the Quick Link on the home page.
Read J.D. Power and Associates’ press release.
For the specific “sellers” section chart, please click here.
To view the article from Chicago Agent Magazine, please click here.
Chris Eigel, CEO of Prudential Rubloff, announced today that he has appointed Lisa Cokefair to the position of Branch Manager of the Libertyville office located at 1445 West Peterson Road.
“Lisa’s experience and background make her an excellent choice to lead our growing Libertyville office,” Eigel said. “We welcome her to the Prudential Rubloff family and look forward to working together to increase our presence in Lake County.”
Lisa joins Prudential Rubloff after serving as Director of Career Services where within 10 months she recruited 50 agents. Prior to her recruiting role, Lisa served as a branch manager for eight years. She entered the real estate field in 1995 and was consistently in the top 1 percent of agents for six years. A resident of Lake Villa, Lisa and her husband Jon of 24-years have three children. For complete information, please click here.
Prudential Rubloff launches the “One Magnificent Life” marketing campaign with advertising set to debut in the Chicago Tribune on Sunday, June 27, 2010. The campaign clearly communicates to buyers and sellers the firm’s value proposition, helping consumers live “One Magnificent Life” by finding their ideal home. This message is carried throughout the firm’s marketing initiatives including
advertising in five markets, on the company’s website, Rubloff.com, and throughout all social media.
Dynamic ads will run in publications throughout the markets Prudential Rubloff serves: Chicago, the North Shore, Lake County, DuPage County and Michigan’s Harbor Country.
For complete information and more details, please click here.
On July 1, Prudential Real Estate’s new Fine Homes InternationalSM digital advertising will debut on Wall Street Journal.com, Marketwatch.com and on the Travel Channel’s luxury travel site. The new advertising will run through Sept. 30 on Travel Channel.com and on Wall Street Journal.com through Oct. 31.
Our online advertising will strategically integrate Prudential Real Estate’s Fine Homes brand across luxury content to help make it synonymous with high-end living. This advertising will reach affluent consumers as they search for big-ticket purchases such as luxury homes, investments and destination vacations.
The Wall Street Journal Online is the largest publisher of original financial news. WSJ.com and Marketwatch.com attract over 34 million users a month and offer Prudential Real Estate multiple touch points to engage affluent audiences. Ads will appear throughout the publisher’s life and style site and in newsletters to subscribers. The highlight of the campaign is Prudential Real Estate’s Fine Homes exclusivity on The Wall Street Journal’s main real estate home page for Sept. and Oct.
The Travel Channel.com is the place for consumers to satisfy their urge to go, see and do. Prudential Real Estate’s Fine Homes advertising will appear throughout the site’s home page, shows, schedules and trip videos sections.
Be sure to include this valuable advertising plan in the marketing of your Fine Homes properties!
If you’re looking for the charm and quiet of rural living with the amenities and convenience offered by urban cities, don’t overlook this hidden jewel of the North Shore. The Village of Bannockburn is one of the best kept secrets of Chicago’s North Shore and is home to some of the most luxurious high-end residential properties in the state, many of which are represented by Prudential Rubloff agents.
For more information about the Village of Bannockburn, or any of the communities dotting Chicago’s historic North Shore, please contact Prudential Rubloff Properties at 866.795.1010. You may also visit Prudential Rubloff online at www.rubloff.com.
To read the full story, please click here.
Prudential Financial, Inc’s Real Estate and Relocation business ranked first among competitors in overall satisfaction in the sixth annual Relocation Managers’ Survey on International Policy and Service Providers’ Performance. Prudential also scored highest for adaptability and flexibility, and providing services at a low cost and price. The company was also among the leaders in the field of technology.
To read the original press release, please click here.

During REALTOR® Nationwide Open House Weekend, many of Prudential Rubloff’s homes for sale will open to the public, for interested individuals to look around.
This is an incredible opportunity for consumers to shop for a new home while interest rates are still low, home prices are low, there are a variety of home choices available, and the Expanded First-time and existing home buyer Federal Tax Credit* is still available.
Eventually, home prices and interest rates will climb, inventory will become scarce and the tax credit will be unavailable. So get out and visit all the open houses in your area on April 10-11. After all, one of the open houses you visit may be the one you’ve been looking for.
For a list of upcoming open houses, click here.
*The tax credit expires April 30, 2010.
Michael Pierson and Chris Eigel just returned from the Prudential Real Estate Affiliates Convention in Austin, Texas, where they accepted the Gibraltar Circle Award on behalf of the Prudential Rubloff agents. The Gibraltar Circle Award is presented to the top 50 firms in the entire PREA Network. Prudential Rubloff moved up seven spots and was ranked 21 nationally! As always, the credit goes to the incredible agents and staff! To read the press release on ChicagoAgentMagazine.com, please click here. To view the press release, please click here.
RWF Mortgage, the joint venture launched in 2005 between Rubloff Residential Properties and Wells Fargo Ventures, LLC, has expanded with the recent merger of Rubloff Residential Properties and Prudential Preferred Properties.
As it has for the past five years, RWF Mortgage continues to serve as the home-financing component within its core services, including real estate, title and mortgage. RWF loan officers work with Prudential Rubloff Properties’ sales professionals in the 17 offices across Cook, Lake and DuPage counties in Illinois and Michigan’s Harbor Country. To read the press release, please click here.
Please click to read additional coverage on RISMedia and Chicago Agent Magazine.
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